Environmental Defense Fund PSA Campaign Features Don Cheadle and Ellie Kemper
In 2016 and 2017, Entercom partnered with the Environmental Defense Fund (EDF) to launch a nationwide public service announcement campaign featuring Academy Award-nominated actor Don Cheadle (Hotel Rwanda, House of Lies) and acclaimed actress Ellie Kemper (Unbreakable Kimmy Schmidt, The Office).
Entercom donated $1 million worth of free airtime to run three PSA spots promoting EDF’s plan to turn the corner on climate change. In the spots, Kemper expresses her motivation as a parent to ensure a healthy planet for generations to come while Cheadle praises EDF’s ability to work with both parties in Washington on behalf of the environment. Both actors donated their time to the project. The spots ran across 124 of Entercom’s stations in 27 top markets in the country.
“I’m happy to help introduce more people to the great work of EDF,” said Cheadle. “We’re in the fight of our lives against climate change and EDF has been a real leader in that struggle. So I hope this helps.”
The campaign is just one part of Entercom’s nation-wide 1Thing Initiative dedicated to promoting good environmental practices. “Entercom is deeply committed to reducing our environmental footprint and working to be a good corporate citizen to help ensure a sustainable planet for our children and grandchildren,” said David Field, President and CEO, Entercom Communications Corp. “We are proud to partner with the Environmental Defense Fund and help support their mission of solving the most critical environmental problems facing our planet.”
“I am grateful to David Field and Entercom for this generous donation that will help build our impact and bring our work to the attention of so many Americans,” said EDF President Fred Krupp. “Without this kind of powerful support, we would not be able to do what we do.”
Listen to the PSA spots
“Celebrity Chat” with Don Cheadle
“Future” with Don Cheadle
“Healthy Planet” with Ellie Kemper